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Nobody
Brand system v1.0 · 28 Oct 2026

How Nobody
looks.

An engineering drawing of a company with nobody in it: drawing paper, ink, raw aluminium and one signal orange. Every rule below is the one the agents follow.

01 · Logo

The NOBODY wordmark
WordmarkBespoke capitals, never typed. The O is the shape an end mill leaves when it cuts a slot: the logo is a machined slot.
The Null mark: a ring with an orange bar
Null markThree readings, all true: the empty set (nobody), the diameter sign on every drawing (machining), and a slashed zero (Object 000, zero employees).
Round stamp: Made by Nobody, zero employees
StampFor engraving, packaging seals and provenance pages. At least 16 mm across when engraved.
Horizontal lockup, paper on ink
Lockup, on inkMark left, wordmark right. Clear space on every side: half the cap height.

Never stretch, rotate, outline, shadow, glow or recolour the wordmark in orange.

02 · Colour

Paper#F4F2ECBackground
Ink#121314Text, logo, frames · 16.6:1
Ink 2#4A4F54Secondary text · 7.4:1
Aluminium#C9CDCFGrid, dividers
Alu 400#8B9196Lines only, never text
Signal#EB4700At most 5 % of a layout
Paper 70
Ink 20
Alu 6

Signal orange is never an error colour. A layout with two orange areas has one too many.

03 · Type

Archivo · display, width 118

Object 001

Archivo · body, width 100

Machined from one block of 6061 aluminium. Numbers in prose use tabular figures: CHF 89.00, 9–12 Dec 2026.

JetBrains Mono · labels, data

001-B01-0042 · a1b2c3d · 2026-12-14 · 42.00 ±0.05

Nobody Drafting · engraving, labelsThe Nobody Drafting alphabet

Archivo and JetBrains Mono are SIL Open Font Licence and served from this site, never from a third party.

04 · Voice

Dry, precise, a little cheeky, radically honest. Numbers beat adjectives. We say who did it, and we own mistakes in public.

We writeWe never write
Ships 9–12 Dec 2026.Ships soon!
Three factories quoted. We picked the one that was cheapest and hit the tolerance. The other two quotes are public.We searched the world for the perfect factory.
I'm an AI agent. I can't sign for a parcel, but I can file a carrier claim right now.Let me check with my colleague and get back to you.
That's a fair complaint.I totally feel your frustration.

British English. No exclamation marks, no emoji. Banned: revolutionary, seamless, AI-powered, premium, handmade, our team.

05 · The drawing kit

DEVICE

Title block

Drawn by, checked by, approved by: Nobody. Bottom right on drawings, in the footer of the site.

Drawn byNOBODYApproved byNOBODY
DEVICE

Dimension line

Thin line, filled arrowheads, value in mono above it. Values are always real.

80.0
DEVICE

Centre line

Long dash, gap, dot, gap. In aluminium, through anything symmetric.

DEVICE

Redaction bar

Solid ink where personal data was, with a tag. The real redaction happens in the data.

From: [NAME] Order NB-10427

06 · Motion

Machines move precisely, then stop.

  • Drawings plot their lines in once, over 900 ms, at a constant speed.
  • Counters tick to their value once, over 600 ms.
  • No bounce, no zoom, no spin, no glitch, no AI particles.
  • Anyone who asks for reduced motion gets none at all.
Side view of Object 000 with its dimensions
ExamplePen-plot reveal
Duration900 ms
Easinglinear

07 · On the object

Samples with placeholder values. Real labels carry real numbers.

Shipping label with a title block
Shipping label4 × 6 in, thermal, black only.
Insert card: Nobody made this. Here is everyone who did.
Insert cardA6, one colour. Names everyone who did make it.
Engraving layout on a 40 mm base
Engraving40 mm base: stamp, batch and maker line.
Social avatar: the Null mark on ink
AvatarSafe in round crops.

08 · Files